Blog
For Artists
Connect With Artists
Post Your Service
Resources Independent Music Blog Resource Library
Independent Music Blog
Resource Library
Contact
April 11, 2019 | Interviews
Uptown Plug previously spoke to Taishi Fukuyama about the technology Amadeus Code provides to independent artists, helping songwriters create, AI’s role in music and plenty more.
Taishi is back for another interview with us to discuss what the latest Endel/Warner news means for AI music and the future of music as a whole.
It’s actually not a “deal” in the traditional record deal sense. It is a distribution partnership.
It should be made clear that Warner did not sign the partnership with an algorithm nor do they own any part of it through this partnership.
What this partnership has validated is 2 things:
First, existing distribution partnerships can be applied to content generated by creative algorithms
Second, content generated with algorithms (not necessarily entirely by algorithms) are getting better to the point where a major label is willing to sign a distribution partnership.
I don’t see why other AI companies can’t proceed as well.
As this specific case has shown, algorithms have become good enough to generate utilitarian mood-based audio.
I imagine a very creative musician(s) was behind the concept and creation of the sound design.
Demand for human creativity will continue to exist with the creation of these technologies, and we must also not forget that general demand for music will only continue to increase with the endless invention of new infrastructure, consumption formats, and channels.
For this specific case, considering that the “music” is utility music, it’s rather easy to measure success (i.e. did the “sleep album” actually help you sleep?).
However, when it comes to sound recordings in the non-utilitarian sense, I think the skepticism around “machine-made” music can be unhealthy if one were to overgeneralize.
For example, some of these new AI-based technologies, like ours at Amadeus Code, do not create “machine-made” music.
Our technology is meant to create a shared control principle between machine and creator, enabling creative outputs which would not be possible without one or the other.
What history has taught us is that human creators will find a way to break and mold our own tools and will ultimately create an explosion of new culture, and by doing so usher in an entire economy of new jobs.
We are very mindful about how we create these tools for creators and invite everyone to collaborate with us.
May 3, 2019
Rich Lock is the Director of design agency, Devolution Designs, founded out of a passion for music and design. The company provides professional design services for the music and associated industries, including graphic design, website design and branding. We spoke to […]
November 15, 2018
PeekSound is an online platform which helps independent artists and labels sell their music on iTunes, Tidal, Spotify, Vevo and other such digital platforms. Artists create songs which generate dozens of royalties when they’re sold, streamed or performed live. PeekSound not […]
Educate yourself
Connect with suppliers
Digital Marketing
DIY Artists
Interviews
Management
Mental Health
Mixing & Mastering
Music Business
Music Distribution
Music Promotion
Publicity
Streaming
Touring
Video Production
Sweden’s Music Sampling Startup Tracklib Raises $1.7M from Sony and WndrCo
Being the No. 1 Decision-Maker: Noname’s Independent Grind
How Much do Record Labels Spend on Marketing their Artists?
June 2019
May 2019
April 2019
March 2019
February 2019
January 2019
November 2018
October 2018
September 2018
August 2018
July 2018
Spotify
We are a one-stop shop platform connecting independent artists with services they need to take their music career to the next level.
Privacy Policy
Terms of Use
Home
theuptownplug@theuptownplug.com